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How CRM Can Help SMEs To Boost Its Customer Relations

Current market dynamics demand that businesses be more customer-centric than before. Survival is, therefore, by a bigger percentage, determined by the level of relationship...

7 Successful Tips To Improve Lead Scoring to Improve Efficiency

More than often enough, B2B companies encounter a series of common grading and scoring situations when they're in the process of setting up their...

How to Create an Online Course That Streamlines Your Business’s Lead Nurture Process

In the world of marketing, lead nurturing has long been a must, especially for B2B marketers with a long sales cycle. By definition, lead...

How to Run an Efficient Business

Would you like to make your company more efficient and make it more productive? If so, read on to find out how you can...

5 Steps to Protect a Small Business from a Lawsuit

As a small business owner, it is your responsibility to accomplish tasks and make crucial decisions to maintain the smooth flow of the business....
Economic Downturns

What Makes Resilient Businesses Survive and Thrive During Economic Downturns?

The world is in a state of shock and everything is at a standstill due to coronavirus pandemic. Coronavirus has already affected 203 countries,...

Sustainability of Products and Business Processes in the Wake of Climate Change

Chr. Hansen Holdings A/S is a Denmark-based bioscience company. It ranked number one on the sustainable business practices survey conducted by Canadian research firm...

Ten Effective Ways to Boost Customer Loyalty

To succeed, businesses should strive to develop customer loyalty. Going above and beyond with customer service is an important part of this. Current and...

Hostile Takeovers and Forced Acquisitions: The Ugly Side of the Corporate World

In November last year, Xerox started its hostile takeover bid to buy rival HP. There was a swift reply from HP, terming the move...
Business Innovation

5 Common Mistakes That Can Destroy Business Innovation and How to Avoid Them

“When looking to innovate—fail forward. Innovation can be a chaotic process, embrace it and learn from your failures.”—Luke WesterIn today’s rapidly evolving and highly...

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